Lauren Bachner, Senior Account Manager
As Senior Account Manager, Lauren oversees the agency’s digital and traditional creative and strategic marketing support for Chase Private Client — one of JPMorgan Chase’s most important marketing initiatives which targets the affluent market. Lauren’s expertise in financial services marketing, and ability to create communications that resonate with a more affluent segment, makes her a highly valued member of the Chase Private Client marketing team.
As noted by one of her Chase clients,
“ Lauren is incredibly timely, which I told you was something that I sincerely valued when I started a year and a half ago. She is always pleasant to work with, even if deadlines are crazy (which I’m ashamed to say is more often than not!), and she consistently tackles everything with a positive outlook and ‘can do’ attitude. Coming from an agency background myself, she exudes many of the traits that not only make a great partner, but an effective leader who is respected among her own team as well. She isn’t just a ‘yes, man’ but questions feedback, if something doesn’t make sense, or even if revisions seem straight forward, she often provides a strategic perspective and helps us review our own comments in a way, perhaps we had not even considered. She is really a valuable partner and I look forward to continuing to work with her in the New Year.”
Lauren also has an extensive background in healthcare communications, which she’s drawn upon in supporting the 32BJ Health Benefits Fund — which manages over $1 billion a year in healthcare expenses for its members. Lauren’s been instrumental in leading the creative team to find new ways of getting members to take better care of their health. Through innovative Find-a-Doctor online tools, electronic and mobile messages and even traditional direct mail, Lauren’s efforts are helping members make healthier choices every day.
Lauren’s background also includes over seven years experience in public relations. She has overseen the development of Public Service Campaigns across web, mass media and social media channels for some of the nation’s largest and most well-known nonprofits including Alcoholics Anonymous, RED and the USO.
Lauren graduated from Rutgers University with a degree in Journalism and Media Studies and a minor in Psychology. In her free time, she likes to catch as much live music as possible, go exploring with her camera, and play with her adorable new Cavapoo puppy, Max.