Icon to close menuIcon to open menu
Menu

Shawn Kelly

Creative Director

As ECD of copywriting at Bandujo for 10 years, Shawn’s been the innovator behind many of the agency’s most memorable and effective campaigns. A snapshot of our personal favorites includes:

  • Remission Accomplished brand campaign for Roswell Park Cancer Institute, one of the nation’s leading cancer centers.
  • Are you Pouring on the Pounds, the breakthrough campaign for the New York City Health Department that gained world-wide attention on YouTube, TV and even a Tonight Show monologue, becoming one of the most notable and effective campaigns ever developed against sugary drinks.
  • Good things do come in small packages, JPMorgan Chase’s most successful customer acquisition direct mail package for several years.
  • Hang out at night with a bunch of tarts, creampuffs and flakes, which successfully introduced The French Culinary Institute’s first evening pastry program, attracting new students to one of the country’s top culinary schools.
  • They’ll be totally booked created for the introduction of Copia’s reading app, which promoted the educational value of Verizon Tablets to parents.
  • The "e-condom" social media campaign promoting condom usage  among teens that inspired thousands to send our virtual "e-condoms" to their friends.

Shawn’s reputation for strategically-driven campaigns and outstanding copy means clients often ask for him by name before starting an important marketing campaign. They value his unique conceptual mind and ability to craft copy that commands attention, and inspires action – whether he’s turning a complex topic like financial services or technology into friendly prose, or tugging at the heartstrings to drive response on a critical health initiative.

Before joining Bandujo, Shawn helped introduce BMW’s Z4 roadster to America, named an energy drink for Campbell’s, and helped the first New Jersey Tax Amnesty program recoup $320 million in unpaid income taxes – 4 times their goal. He was an editorial cartoonist at Penn State and later studied ad copywriting at The School of Visual Arts in NYC. Shawn’s daily commute from the west side – New Jersey’s – makes the train his second office. He loves camping with his family, and looks forward to conquering his second Tough Mudder event this year.

Portrait of Shawn Kelly
Portrait of Jose Bandujo
Portrait of Jose Bandujo

Jose Bandujo

Founder & Chief Creative Officer

Jose Bandujo

Founder & Chief Creative Officer
Portrait of Amanda Kane
Portrait of Amanda Kane

Amanda Kane

Chief Operating Officer

Amanda Kane

Chief Operating Officer
Portrait of Ryosuke Matsumoto
Portrait of Ryosuke Matsumoto

Ryosuke Matsumoto

Creative Director

Ryosuke Matsumoto

Creative Director
Portrait of Bob Brothers
Portrait of Bob Brothers

Bob Brothers

Creative Director

Bob Brothers

Creative Director
Portrait of Ana Paz
Portrait of Ana Paz

Ana Paz

Sr. Account Director

Ana Paz

Sr. Account Director
Portrait of Maleika Cole
Portrait of Maleika Cole

Maleika Cole

Sr. Account Director

Maleika Cole

Sr. Account Director
Portrait of Wes Hester
Portrait of Wes Hester

Wes Hester

Managing Director

Wes Hester

Managing Director
Portrait of Lauren Bachner
Portrait of Lauren Bachner

Lauren Bachner

Sr. Account Director

Lauren Bachner

Sr. Account Director
Portrait of Elsa Maria Lorenzo
Portrait of Elsa Maria Lorenzo

Elsa Maria Lorenzo

Sr. Account Director

Elsa Maria Lorenzo

Sr. Account Director
Portrait of Tim Corlett
Portrait of Tim Corlett

Tim Corlett

Sr. Digital Designer

Tim Corlett

Sr. Digital Designer
Portrait of Nick Greenberg
Portrait of Nick Greenberg

Nick Greenberg

Sr. Copywriter

Nick Greenberg

Sr. Copywriter
Portrait of Muhammad Raza
Portrait of Muhammad Raza

Muhammad Raza

Motion Designer

Muhammad Raza

Motion Designer
Portrait of Daniel Poeana
Portrait of Daniel Poeana

Daniel Poeana

Digital Marketing Manager

Daniel Poeana

Digital Marketing Manager

Armin Hadziomerovic

Digital Marketing Manager

Armin Hadziomerovic

Digital Marketing Manager
Portrait of Charisse Hazlett
Portrait of Charisse Hazlett

Charisse Hazlett

Account Manager

Charisse Hazlett

Account Manager
Portrait of Max Gray
Portrait of Max Gray

Max Gray

Account Manager

Max Gray

Account Manager
Portrait of Alexis Lamper
Portrait of Alexis Lamper

Alexis Lamper

Account Executive

Alexis Lamper

Account Executive
Portrait of Christian Rojas
Portrait of Christian Rojas

Christian Rojas

Sr. Designer

Christian Rojas

Sr. Designer
Portrait of Diego Rincon
Portrait of Diego Rincon

Diego Rincon

Art Director

Diego Rincon

Art Director
Portrait of Michael Miley
Portrait of Michael Miley

Michael Miley

Sr. Production Designer

Michael Miley

Sr. Production Designer
Portrait of Colin Hyland
Portrait of Colin Hyland

Colin Hyland

Designer

Colin Hyland

Designer
Portrait of Juliana Lorenzo
Portrait of Juliana Lorenzo

Juliana Lorenzo

Jr. Account Executive

Juliana Lorenzo

Jr. Account Executive
Portrait of Leah Gazes
Portrait of Leah Gazes

Leah Gazes

Front-End Developer

Leah Gazes

Front-End Developer
Portrait of Cody Davis
Portrait of Cody Davis

Cody Davis

Jr. Account Executive

Cody Davis

Jr. Account Executive
Portrait of Moon Cho
Portrait of Moon Cho

Moon Cho

Jr. Designer

Moon Cho

Jr. Designer